Are iPads and Tablets redefining enterprise productivity?
I want to share two anecdotal stories around how I came to understand that tablets, driven by the iPad, are not just consumer devices that let my 3 year old play Angry Birds, but rather are finding...
View ArticleiPads! Get Yer iPads Here!
[Editor's Note: This post was originally published on the SurveyPocket blog.] SurveyPocket is such an awesome system for mobile field data collection, that we wish any researcher could use it anytime...
View ArticleGame Over. Let the Tablet Surveys Begin.
There’s some stunning new data on tablet computer and e-reader adoption in the U.S. from our friends at the Pew Internet & American Life Project. According to the center’s director, Lee Rainie,...
View ArticleThink Beyond iPad for Tablet Surveys
Researchers, when you read about companies equipping their employees with iPads, I know you’re dreaming about beautiful, feature-rich, touch-based surveys for the B2B market. In fact, this type of...
View ArticleWebinar: Mobile Field Data Collection on iPads and Tablets Using SurveyPocket
It’s no secret that iPads and other tablet computers are changing the way people interact and communicate. Did you know they are also changing the way we collect data? In market research, many field...
View ArticleUsing iPads to Survey Amusement Park Visitors
Like many companies, Cedar Fair Entertainment Company had traditionally done surveys the old-fashioned way – with paper, pencil and clipboards. Mike Iott, Cedar Fair’s Market Research Manager, had to...
View ArticleMobile Data Visualization and Analytics
The mobile revolution is enabling more creative and useful ways of interacting with data. Touch-screen technology is allowing users to manipulate data right on their iPad, Android tablet, iPhone,...
View ArticleIt’s the Latest Craze
This Forrester report calls it “tablet mania;”the current rush of technology innovators that are developing the next great “pad.” With Apple reporting over 3.27 million iPads sold in a single quarter,...
View ArticlePaper Surveys are Finally Dead
This is a bold prediction, but I think I can make it safely: the iPad will change the Field Survey business forever by killing the paper survey once and for all. I recently penned my thoughts on this...
View ArticleTen ways the iPad will radically change market research
[Editor's Note: This post originally appeared on Frankie's blog, Research Arts in September 2010. It is republished here with permission. Be sure to check out researcharts.com for Frankie's continuing...
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